News & Public Affairs

The New Science of Political Campaigns

Tags: The Victory Lab, Sasha Issenberg, campaigns, microtargeting, get out the vote

Good morning- welcome to Radioactivity. I’m Rob Lorei. Coming up today- we’ll hear about the latest in the science of running political campaigns—and it’s way beyond TV ads…. We’ll also hear about the ties between the religious Right in this country and the film that has angered some people in the Muslim world. But first several listener comments about yesterday’s call-in shows… we’ll hear some comments about voter suppression, the sabre rattling for war with Iraq and the influence of the Rel...