Super Bowl survey shows positive buzz for Tampa

02/05/09 Mitch E. Perry
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A new survey released today said that Tampa scored with the American public after last Sunday’s smashing Super Bowl.

The survey produced by Competitive Edge Research, said that the city received a 6 percent positive bump.

John Nienstedt conducted the survey. Nienstedt says Tampa’s positive impressions were most dramatic from viewers in the Pacific and Mountain time zones.

The results were not so favorable about halftime events.

Bruce Springstreen performed for the first time in one of the largest televised audiences in American history, but the reviews from the public for the man known as the Boss weren’t all positive.

John Nienstedt said not all demographics were blown away by the 59-year-old rocker’s performance. And Nienstedt said survey results show that Springsteen's appearance will not generate more sales from his new album, Working on a Dream.

Competitive Edge Research has been conducting such surveys of the cities hosting the Super Bowl since 2003, though they did not conduct a study last year. They say that Tampa’s positive bump is significant because that did not happen for either Houston in 2004 or Jacksonville in 2005. In Miami, the site of the game two year ago, it rained at the Super Bowl for the first time and that city’s image actually went down. Miami is the host of Super Bowl 44 to be held on Feb. 7, 2010.

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