Poynter Institute points way for newspapers by Mitch E. Perry10/18/06
In the past few years, much has been written about how the tenuous future of the U.S. Newspaper Industry. Yesterday, the London Financial Times took a look at 2 of Americaâ€™s finest newspapers, and how theyâ€™re currently coping with a changing industry.
The story looked at the Los Angeles Times, where the staff last month rebelled against a distant corporate owner. And there is Chicago, home to that same owner, the Tribune Company, where a special committee is considering breaking up the groupâ€™s newspaper and television properties to satisfy frustrated shareholders.
The Financial Times compared the LA Times with the St. Petersburg Times. . Unlike most US papers, the St Petersburg Times is not part of a big, publicly held corporation. It is controlled by a local non-profit foundation, the Poynter Institute.
The paper has poured millions into long-term projects, such as the launch two years ago of a free weekly paper, TBT. And it has just spent $25m upgrading printing facilities and plant in the past three years.
Earlier this week, WMNF spoke with the Times Executive Editor, Neil Brown, to discuss some of these new changes â€“ including how theyâ€™re coping with the increasing popularity of the Internet, where a site like Craigs List has hurt newspapers signficantly by reducing the amount of advertising listings (roll tape#1 o.q.â€?the one main newspaper each dayâ€?)
Thatâ€™s Neil Brown, Executive Editor of the St. Petersburg Timesâ€¦He spoke to WMNF on Monday Morning about the new changes in design with the paper.